Women's Sports
Women’s sports find a bigger stage
Record WNBA crowds, a new national TV deal, a 63,004-fan NWSL opener and a 12-team PWHL show how far women's sports traveled…
Sports, technology & what’s next.
In-depth reporting at the intersection of sports, technology and the people shaping what’s next.
The big read
The connected stadium is changing game day
Record data loads at Super Bowl LX and the World Cup pushed carriers and teams to rebuild stadium networks, and new venues now design around the phone in…
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AI
Inside the next era of player tracking
Leagues have moved from tracking players as single dots to mapping 29 points on…
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Creators
The new voices of sports commentary
Creators, ex-players, alternate telecasts and even an AI golf analyst now share the call,…
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Streaming
The next wave of sports streaming
Streaming now takes nearly half of U.S. TV time, and the platforms chasing live sports are moving from carrying games to rebuilding…
AI
AI-powered highlights are changing the game
From Peacock's synthetic Al Michaels to MLB's Gemini-powered Gameday notes, AI highlights and commentary now reach fans in real time, with editors…
Streaming
Sports media rights in 2026-27 split your season across more apps
The NFL owns part of ESPN, Netflix has baseball and five NFL games, and the WNBA has five national partners. Here is…
Women's Sports
Women’s sports find a bigger stage
Record WNBA crowds, a new national TV deal, a 63,004-fan NWSL opener and a 12-team PWHL show how far women's sports traveled…
NBA
What’s new in NBA technology for the 2026-27 season
An AI assistant in the NBA App, new tracking stats, vertical live games on Peacock and smart-ball tests define how you will…
MLB
How MLB’s ABS challenge system worked in its first season
Players challenged 10,557 ball and strike calls in 2026 and won 54 percent of them, as tracking cameras took on a bigger…
NFL
How NFL Next Gen Stats shape the 2026 season
New run-game models, faster broadcast graphics and a Super Bowl stats telecast show how far the NFL's tracking data now reaches into…
Streaming
The next wave of sports streaming
Streaming now takes nearly half of U.S. TV time, and the platforms chasing live sports are moving from carrying games to rebuilding…
Streaming
Sports media rights in 2026-27 split your season across more apps
The NFL owns part of ESPN, Netflix has baseball and five NFL games, and the WNBA has five national partners. Here is…
Wearables
How wearables are reshaping training
Teams lean on wearables to plan workloads and recovery, but the Australian Open's 2026 WHOOP dispute shows how far league rules lag…
Fan Culture
Second screen sports fans watch with a phone in hand
Nearly every young fan now watches with a phone in hand, and leagues, platforms and creators are building around the group chat.
AI
AI-powered highlights are changing the game
From Peacock's synthetic Al Michaels to MLB's Gemini-powered Gameday notes, AI highlights and commentary now reach fans in real time, with editors…
- GOP Staffer Urged SEC to Support College Sports Bill Before Midterms
If the Democrats win the House, “you won’t see this bill… being considered.”
- NHL Productions’ Centralized Broadcast Operation Hits Its Stride Across Six Clubs
In-house local telecasts have added new camera angles, graphics package, and deeper NHL Edge data, and Steve Mayer says the shows are continuously improving…
- Brian Kelly Not Closing Door on Return to Coaching
Kelly tells FOS he’s willing to listen about a return to the sidelines.
- Napoli Basketball’s Owner Wants to Buy Soccer ‘King’ and Build an Empire
On a Thursday morning in October, Matt Rizzetta isn’t showing any signs of jet lag, which was a bit of a surprise. The founder…
- SVG GameDay, Ep. 37: Toronto Blue Jays’ Stefanie Wright — Representing Club & Country
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps…
- MLB’s Season Is Over. These Key Dates Are Crucial for CBA Negotiations
The Milwaukee Brewers are the World Series champions, and the MLB offseason has begun. But it’s unclear when the next game will be played.…
- Milan Soccer Stadium Lands Record $725 Million Naming Rights Fee
Italian insurance giant Generali Group has signed a naming rights deal for the soccer stadium being built in Milan to host Serie A clubs…
- Packers overpower Panthers in Lambeau win on ‘Thursday Night Football’: Live updates, reaction
Jordan Love leads Green Bay to 27-19 victory, as NFC North contenders improve to 5-3 to begin Week 8.
- Notre Dame completes comeback against Beechwood, Ninth Region 5-peat
The Ninth Region title game went to five sets for the second straight year. This time, Notre Dame used an epic comeback to win…
- Spurs have a chance to build something they haven't had in three years: momentum
Spurs go into Saturday evening's match against Crystal Palace looking for a third straight league win for the first time since early 2025
- Losing Konstantinos Mavropanos a much bigger blow for West Ham than it used to be
Nuno has a decision to make at centre-half – but will feel relief that Mavropanos is not facing a prolonged spell on the sidelines
- Packers Snap Counts, Week 8: It’s the Josh Jacobs show in Green Bay
Green Bay RB Josh Jacobs played 70 percent of the running back snaps this week, compared to 52 in Week 7
- Is Dak Prescott worried about Cardinals using same kryptonite plan as Buccaneers, Packers?
The Dallas Cowboys will aim to notch back-to-back wins for the first time this season as they host the Arizona Cardinals at AT&T Stadium…
- Packers' Christian Watson returns against Panthers after chest injury, hospital visit
The Packers wide receiver was injured on a 53-yard reception in the first half
- Inter and AC Milan unveil plans for new 71,500-seat Generali Stadium to replace iconic San Siro
The stadium is expected to be ready for the 2031-2032 season and will replace the iconic San Siro
- The director of Obsession put a new horror short on YouTube
Curry Barker, the director behind the hit horror film Obsession, just published a new horror short on YouTube. The short, titled "Mama Bear," is…
- Intel says it’s selling every affordable laptop chip it can make
During Intel's latest earnings call, CEO Lip-Bu Tan said that demand for its budget-focused Wildcat Lake chips "is outstripping supply." According to CFO David…
- Reddit’s CEO says Google’s AI Mode ‘does not drive traffic’
Reddit CEO Steve Huffman said in an earnings call today that Google's AI-powered search modes do not help with traffic to the platform, echoing…
- Microsoft fixes a Windows 11 annoyance as PC revenue declines
The latest update also brings a cloud recovery option for PCs that won't boot.
- Trump ignored intel on China’s Nvidia spy to protect company’s stock, report says
Spy accused of exploiting Trump ties to Huang, funneling secrets to China.
- Turning a solar power system into its own backup
Plant design allows it to run on either stored solar heat or combustion.
- Into the Omniverse: How Developers Turn Ideas Into Simulations With Frontier AI Agents
Turning a simulation idea into a working application means assembling assets, connecting physics and rendering, and checking that the scene behaves as intended. Developers…
- You don’t need to believe in a god to get a religious exemption from using AI at work
David Durman, a University of Kentucky administrator, recently earned a religious exemption from using AI in the workplace.
The technology behind the game
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The SGG Brief
The week in sports tech, AI and fan culture, in one short email.